Freebies. Freebies. Everybody loves getting things for free.

Unlike sweepstakes, receiving freebies is not a matter of luck; as long as supplies last, every qualified person who requests a freebie will get one.

Giving freebies to people who buy your main product or service can increase the sales and profits of your company. They substantiate the over all value of your chief offer and in return people feel they’re getting additionally for less.

It’s essential that you have a sufficient amount of earning margin so you can afford to give them away. Some freebies can be made without a lot of expense; like electronic information tips products. With these types of freebies there is no shipping or physical material costs.

Below are other examples of freebies with its benefits and tips.

FREE COUPON/GIFT CERTIFICATE
Offer probable customers a free coupon or gift certificate for a back end product or service you’re selling. This will increase your chances for repeat purchases.

FREE BOOKLET/E-BOOK
Offer a free booklet or e-book related to your product or service. Inform potential customers that it is a limited offer only and available for a specific date.

FREE MEMBERS ONLY WEB SITE
Offer a free membership into your members only web site. Tell them what it normally costs for people who don’t purchase.

FREE AUDIO CASSETTE/VIDEO
Offer a free audio cassette or video to people who buy. Let them know this audio cassette or video can’t be found anywhere else, only through this special offer.

FREE E-MAIL COURSE
Offer a free e-mail course on a topic related to your product or service. Add your back end product ads to each e-mail course lesson.

FREE CHAT ROOM SEMINAR/CONSULTING
Offer a free chat room seminar or consulting to give away as a freebie. You will become known as an expert on the topic by conducting seminar or consulting yourself.

FREE GIFT
Offer a free gift if they buy your product or service. Giving the value of the free give will attract them to purchase your main product or service.

Business Quote of the Day:

“Remind people that profit is the difference between revenue and expense. This makes you look smart” — Scott Adams

Have you ever been to a chat room?

Have you ever posted a message?

If yes, now you may learn some free web advertising secrets on how to market your products and services in chat rooms.

Chat Room Marketing is the use of online chat rooms to promote your product or service. The conversations happen in real time. By simply typing with your keyboard, you can talk to someone on the other side of the world.

Chat rooms are usually broken into categories. To start your advertising, find the right chat room where your targeted audience would gather. Create a chat room profile with your ad, business info, or signature file in it. Announce to everyone in the chat room something interesting or free that is offered on your web site. This will draw visitors to your web site. Always be aware of rules and regulations of the chat room before engaging into sales pitch which would be considered as SPAM.

Spam stands for SHORT POINTLESS ANNOYING MESSAGES, although they may or may not be always short. Spamming is the abuse of electronic messaging systems to indiscriminately send many copies of the same message, in an attempt to force the message on people to receive it.

Send electronic messages to target people in the chat room that would be interested in your products or services. Start a conversation with them. After a few moments indirectly bring your sales pitch into the conversation. This is a great way to do one-on-one selling electronically. Do not directly SPAM them with your messages.

Marketing With Your Web Site’s Chat Room

Just having a chat room on your Web site can create an online community and bring visitors to your Web site. Host a free online seminar in your chat room about a subject of your expertise. Use the chat room to meet with current customers if they have any questions or problems regarding your services and products. Hold a regular schedule on your chat room and schedule experts to have a speaking or talking engagement in your chat room.

Host other people’s chat rooms as an expert. Charge for doing this to earn extra money or just do it for free to gain publicity. Make sure your spelling and grammar is correct when chatting and use emoticons and acronyms to help people understand you’re typing. Example of the common emoticons and acronyms are the following:

• “:D” to show your laughing
• “:)” to show you are smiling
• BTW which means “by the way”
• FAQ which means “frequently asked questions”
• IMHO which means “in my humble opinion”
• LOL which means “laughing out loud”
• TU which means “thank you”
  

Marketing your products or services in chat rooms is a more personal way to gain new customers. Prospects are actually communicating with you instead of reading your ads. You may even meet friends along the way.

Business Quote of the Day:

“Try a lot of stuff and keep what works” — from the book Built to Last

With the overwhelming number of new websites being added to the Internet on a daily basis, how do you distinguish yours from the rest?

Use different web advertising that will draw magnet and can draw huge numbers of visitors to your website. And one of this is holding an online contest and sweepstakes.

Holding a legitimate contest and sweepstakes is an excellent way to attract attention to your company and its products. It’s also a way to reward customer loyalty to your established client base. This is because people love to win things for free. You can announce your site to hundreds of websites that list free contests and sweepstakes. Send out press releases about your contest or sweepstakes. Ask participants to your contest or sweepstakes if they would accept offers from your business in the future by e-mail.

Take some time to really think about what you offer as a prize. Prizes given should be something your target market would need or want. Try to be as unique as possible with the prizes you will give. Always offer more than one prize, a grand prize and runner-up prizes. Use your products or services to give away as prizes. Make sure your prizes have some value, nothing cheap. Present enough information about all the prizes, so people will be interested in joining.

Make it easy for people to enter your contest or sweepstakes. One of the easiest ways is having an entry form on your website or by e-mail. Capture as much information as you can that you can use in the future like the following:

• Company Name
• First/Last Name
• Street Address
• City, State, Zip
• Day/Evening Phone Number
• E-mail Address
• Web Site Address
• Purchasing History
• Survey Questions

Give your contest or sweepstakes a professional look and feel. Every legitimate contest and sweepstakes must have a set of official rules. The official rules should state exactly how the contest is structured and any restrictions or limitations about your contest. Include the time period of how long your contest or sweepstakes will be held. Tell visitors how you will deliver the prizes. Also include pictures of the prizes on your site. Notify your visitors who will judge your contest and check out other contests and sweepstakes of websites to get more ideas about it.

Business Quote of the Day:

“Patience is a key element of success.” — Bill Gates

Are you searching for ways to attract new customers? There are ultimately hundreds of ways of doing business on the internet, but we’ve simplified the entire process for you and we’re pleased to share the top five sure-fire tips that will increase and broaden your influence across the internet.

1. Give Away an Electronic Information Product

The product could be a simple report posted on your website or auto responder to a downloadable e-book. The product information should relate to your target market. Just place your advertisement somewhere on the product. Allow other people to give away the information product to attract
even more customers.

2. Offer Free Consulting via E-mail

Allow potential customers to ask you specific questions relating to the subject of your business. Giving away free advice can show your prospects your proficiency and give you instant credibility. Another benefit is when you e-mail them back the free advice or information includes your signature file to get free advertising.

3. Hold a Free Chat Room Seminar

People go to seminars to learn about a particular subject. With chat rooms you don’t need to fear public speaking or spend money to rent out a seminar room. You can use your own chat room or hold the seminar in someone else’s. Holding a chat room seminar is an incredible way to get free publicity. Send a press release to the media announcing your free seminar.

4. Start a Free-To-Join Club

Let people join your club, another way of attracting new customers. People wanted to belong to a particular group or something, why not your make and let them join your own online club. The club should be related to your product or service. You could give away a free e-mail newsletter for club members only. Have a member’s only message board, e-mail discussion group or chat room. Post your advertisements on all the club information.

5. Provide your Product or Service for Almost Free

Tell potential customers you’ll accept trade deals for your products or services. You may not be getting money but they will become your customers. If they are satisfied they might pay the next time they make a purchase.

Business Quote of the Day:

“In the business world, the rearview mirror is always clearer than the windshield.” — Warren Buffett

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